ETRONIC

Brand name used by Hale Electric Co., Ltd.,
Talbot Road, West Ealing, London W13

Hale produced a number of televisions from the late 1940's¹ through to the beginning of the 1950's. The company folded in early 1952, a reciever being appointed on the 25th of January of that year; in 1951 they had made a significant investment in radio components just before the shock increase in purchase tax (to 66.7%) significantly hindered their sales.

They may have also shown a television prior to


HV203	HV204	ECV1527	ECS2231

YEAR

MODEL

STYLE

CRT

VALVES

NOTES

PRICE

May48

T12

£94-6-10	£65-2-0
	£29-4-10

Late
Aug49²

HV203
HV203B

10"
Cossor 108K

1ch TRF1ch TRF

AC-only. The London versions were tuned to the upper sideband of Alexandra Palace.

£66-3-0	£54-0-4
	£12-2-8

Early Sep49²

HV204
HV204B

12"
Mazda

£70-7-0	£57-9-0
	£12-18-0

Mar/apr50

EVR209B²

1ch B'ham

Cabinet as HV203 but silk screen around protective glass due to smaller CRT

£64-5-10	£52-10-0
	£11-15-10

CV1050

?10"?

1ch TRF

The London versions were tuned to the upper sideband of Alexandra Palace.

CV1250

?12"?

1950 ?

ECV1523

Console

10"
Cossor 108K

S/Het, L & B

£x-x-x	£48-6-0
	£x-x-x

ECV1524?

S/Het

1950?

ECV1527

Console

12"
Mazda CRM121 or CRM121A

S/Het, L & B

(ad in WET, 9th June 1951)

£89-5-0	£61-11-9
	(£27-13-3)

ETV1527?

?T?

~Sep50

ECS2231

Console

16" x 12"
(Projection)

21 - 23

S/Het

AC Mains. Birmingham model has 'B' suffix.'HM' version preumably for Holme Moss.

£147-0-0	£126-0-0?
	(£21-0-0)

~Aug51

ETV1536

12"

5ch
S/Het

£78-15-0	£54-6-10
	£24-8-2

~Aug51

ETV1637³


HV203 / HV204 Advert from August 1949 Link to larger view [94K]	ECS2231 Advert from March 1951 Link to larger view [177K]	ECV1527 Advert from June 1951 Link to larger view [88K]

Vans being loaded at Hale Electric's premisis in
preperation for the anticipated christmas rush (1950)

On-line Service Data

Model(s)	File Size	Source
ECV1523 / ECV1527	874K	ERT Test Report

Notes:	1.	Maybe started TV production in 1947, but certainly by 1948. "Vintage TV : Etronic", Chas E. Miller, Television Magazine, September 1981.
	2.	HV203 / HV204 announced in July.
	3.	One publication mentions a model 1537 but not a model 1637. However two further publications mention a 1637 but not a 1537, thus I currently assume the reference to a model 1537 was a misprint.

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